Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry This work analyzes all critical junctures chronologically in the software company Intuit's growth from a marketing and a leadership perspective.
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| Title | : | Inside Intuit: How the Makers of Quicken Beat Microsoft and Revolutionized an Entire Industry |
| Author | : | |
| Rating | : | 4.63 (623 Votes) |
| Asin | : | 1591391369 |
| Format Type | : | Hardcover |
| Number of Pages | : | 304 Pages |
| Publish Date | : | 2003-09-04 |
| Genre | : |
Editorial : "The fast-paced narrative by Suzanne Taylor and Kathy Schroeder provides a candid and entertaining look at Intuit and its founders." -- San Jose Mercury News, 1 February, 2004
This work analyzes all critical junctures chronologically in the software company Intuit's growth from a marketing and a leadership perspective.
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